CREATIVITY and INNOVATION

Entrepreneurship-and-Communication-Skills-notes

Meaning of Creativity and Innovation

  1. i) Creativity

Creativity is the ability to bring something new into existence. It is the ability to think and act in new ways. This is done through the process of germination, preparation, incubation, illumination and verification.

ii) Innovation

It is the process of doing things in a new way for value addition. It is thinking creatively about something already existing.  Innovation transforms creative ideas into useful application. For example, having a new use for old things. It is also an intentional change to add value. For example, the tape recorder, walkman, and CD player are all innovations on the phonograph or landline telephone to cell (mobile) phone.

iii)       Discovery

It is making known that which has been in existence but whose uses have not been perceived. For example, Harvey’s discovery of the circulation of blood.

  1. Invention b

It means bringing something new that has not been in existence into existence. It is the act of creating or producing exercise of the imagination and have no prior existence. For example, cellular phone money transactions



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