Write short Notes on: Business to Consumer (B2C) E-Commerce

A Management Information System ICT Revision Questions and Answers

B2C is one of the fastest growing segments of the economy. Consumers can order a vast array of merchandise from the comfort of their homes or from mobile devices.
1) B2C is almost exclusively conducted via the Internet.
2) Traditional retailers have expanded their reach with B2C, and some firms, notably Amazon.com, use the Internet as their sole communication channel with customers.
Benefits accrue to businesses is with reduced costs and increased efficiency. Such as reduced purchasing cost, increased marketing efficiency, greater market intelligence, decreased inventory levels
Some security issues, such as authorization apply, but on a smaller scale. Also, the vendor need
not concern itself with the IT infrastructure on the customer‘s end.

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